Description
Digital Marketing is the strategic use of online channels and technologies to promote products, services, or brands to a targeted audience. It encompasses a wide range of tactics, including search engine optimization (SEO), social media marketing, email campaigns, content creation, pay-per-click (PPC) advertising, and more. By leveraging digital platforms such as Google, Facebook, Instagram, and LinkedIn, businesses can engage with their audience, increase brand awareness, drive website traffic, and convert leads into customers.
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